知識社｜習俗篇 05 | 為什麼過年貼春聯時，大家都喜歡把「福」字倒著貼？｜「福倒」與「福到」的吉祥寓意 | Why Is the Chinese Character “Fu” Often Hung Upside Down During Chinese New Year?｜The Wordplay Behind “Fu Arrives”
農曆新年期間，家家戶戶貼春聯、掛揮春，其中最有趣的習俗之一，就是把「福」字倒過來貼。看似貼錯方向，原來是利用「倒」與「到」的諧音，把「福倒」理解成「福到」。 During Chinese New Year, the character “Fu”, meaning blessing or good fortune, is often displayed upside…
Read More
知識社｜習俗篇 04 | 為什麼結婚戒指要戴在左手無名指？｜從古老傳說到現代婚戒習俗 | Why Is the Wedding Ring Worn on the Left Ring Finger?｜From Ancient Beliefs to Modern Wedding Tradition
結婚戒指戴在左手無名指，是許多人從小就習以為常的婚姻象徵。但為什麼偏偏是左手、偏偏是無名指？答案並不是一條「通往心臟的愛情血管」，而是歷史、傳說與文化習慣共同形成的結果。 Wearing a wedding ring on the left ring finger feels almost universal in many Western cultures. But…
Read More
知識社｜習俗篇 03 | 為什麼結婚時新娘要戴面紗、拋花球？｜從神秘象徵到幸福祝福的婚禮習俗 | Why Does the Bride Wear a Veil and Throw the Bouquet?｜From Ancient Symbolism to Modern Wedding Traditions
婚禮上，新娘戴面紗、拋花球，都是非常熟悉的畫面。但面紗原本未必只是為了美麗，花球也不只是婚禮裝飾，兩項習俗背後都藏着不同時代對婚姻、祝福與幸福的想像。 The bridal veil and bouquet toss are familiar scenes at weddings around the world. Yet neither tradition began…
Read More
知識社｜習俗篇 02 | 為什麼慶祝成功時，大家喜歡打開香檳噴灑？｜從勝利象徵到全球慶祝文化 | Why Do People Spray Champagne to Celebrate Success?｜From Victory Ritual to a Global Celebration
香檳噴灑是慶祝成功時最具戲劇性的畫面之一。從賽車頒獎台到體育勝利，再到電影中的慶功場面，酒液向空中飛濺，已成為歡呼、勝利與成功的象徵。 Spraying champagne has become one of the most recognisable images of celebration. From racing podiums to sporting…
Read More
知識社｜習俗篇 01｜生日宴會為什麼要一口氣吹熄蠟燭？｜願望、火焰與生日習俗的文化演變 | Why Do We Blow Out Birthday Candles in One Breath?｜The Story of Wishes, Flames and Birthday Traditions
生日蛋糕上的蠟燭，看似只是慶祝生日的小儀式，卻蘊藏着悠久的文化想像。從火焰、願望到祝福，一口氣吹熄蠟燭，早已成為世界各地熟悉的生日習俗。 Blowing out the candles on a birthday cake feels like a simple moment of celebration, yet it carries a surprisingly…
Read More
知識社｜超市篇07｜術語「人肉卡板」：冇卡板，靠人頂住搬？ | Knowledge Society Supermarket 07 | The Supermarket Term “Human Pallet”: When People Become the Pallet
超市後倉搬貨去貨架，唔係每一次都有卡板車或者推車可以用。有時為咗快手，員工會一次過用雙手、手臂甚至身體承托幾件貨，直接由一區搬去另一區。現場一句「今日做人肉卡板」，其實就係講緊呢種情況。 Moving products from the stockroom to the sales floor does not always involve a pallet or…
Read More
知識社｜超市篇06｜術語「掃墓」：行一轉貨架，究竟掃緊乜？ | Knowledge Society Supermarket 06 | The Supermarket Term “Shelf Recovery”: What Are Staff Checking?
超市員工有時會講「掃墓」，唔係真係去掃墓，而係形容逐區巡貨架、整理貨品、檢查錯位同空位。行一轉睇似簡單，其實係維持貨架整齊同購物體驗的重要工作。 In supermarket language, “sweeping the aisles” can describe a routine check of the shelves and surrounding area.…
Read More
知識社｜超市篇05｜術語「幽靈購物車／假車」：架前冇人，架後有人？ | Knowledge Society Supermarket 05 | The Supermarket Term “Ghost Cart”: Nobody at the Cart, But Someone Is Still Shopping?
行超市有時會見到一架購物車停喺通道，入面仲有貨，但附近偏偏冇人。你想行過去，又唔知應唔應該郁架車。原來呢種「人唔見咗、架車仲喺度」嘅情況，正正係超市現場幾有趣嘅小問題。 Have you ever come across a shopping cart standing alone in a supermarket aisle, still filled with…
Read More
知識社｜超市篇04｜術語「疊頭」：貨品點解要疊得靚？ | Knowledge Society Supermarket 04 | The Supermarket Term “Stacking Display”
行超市見到一堆堆整齊排列、向上疊起嘅貨品，你可能只覺得「擺得幾靚」。但對零售員工嚟講，點樣疊、疊幾高、點樣保持整齊安全，都係貨品陳列工作。今集認識「疊頭」呢個現場術語。 When you see products carefully stacked into a neat display, it may simply look attractive to a…
Read More
知識社｜超市篇03｜術語「棄嬰」：貨品被放錯地方之後 | Knowledge Society Supermarket 03 | The Supermarket Term “Abandoned Baby”
行超市時，你有冇見過一件貨品，明明屬於冷藏櫃，最後卻出現在零食架？又或者一盒飲品被放到完全不相關的貨架？零售現場有時會用「棄嬰」呢個形象化講法，形容顧客揀咗貨品之後又放低，最後留低喺錯誤位置。 Have you ever found a product sitting on a shelf where it clearly does not belong? A…
Read More
知識社｜超市篇02｜點解超市貨品價格有些沒有整數？ | Knowledge Society Supermarket 02 | Why Do Supermarket Prices Often Avoid Round Numbers?
你有冇留意，超市貨架上好多價格都唔係整數，例如 $9.99、$19.90、$29.95？明明只差幾個仙，點解零售商唔直接寫成 $10、$20、$30？原來價格尾數背後，有一套幾有趣嘅消費心理。 Have you ever wondered why supermarket prices so often stop just short of a round number?…
Read More
知識社｜超市篇01｜點解超市冇鐘？ | Knowledge Society Supermarket 01 | Why Do Supermarkets Rarely Have Clocks?
你有冇發現，行入超市之後，好容易忘記自己已經行咗幾耐？貨架、燈光、音樂同冷氣，令店內環境同外面世界分開，而「睇唔到時間」亦可能係零售設計其中一個細節。 Have you ever walked into a supermarket for a few things and suddenly realised much more time has passed than…
Read More